Activating URL Tracking and Tagging in Google AdWords

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In order for us to better track your account; you will need to enable URL tagging in your AdWords account. This will allow us to more quickly separate out organic and PPC traffic in your Google Analytics account. Please follow the directions below to activate URL tagging and tracking.

Log into your AdWords account
Go to “My Account”.
Click on Account Preferences.
Click on the word “edit” in the Tracking section.
Check the box for “Destination URL Auto-tagging.”
Click on “Save Changes.”
Complete.

If you have any questions about implementing this or the importance of implementing this, please contact your account manager at The Search Guru at 440-306-2418.