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5.14.09
Leslie Carruthers will be speaking on search engine marketing at the AICI's Annual Conference.

1.5.09
Kelly Boyer Sagert's latest e-book, FabJob Guide to Become a Fitness Club Owner, will be released early in 2009. FabJob print books, e-books, and CD-ROMs give you insider information so you can have your dream career in 2009.

12.15.08
Leslie Carruthers has been featured in Paradigm Magazine's Cool Tech 25: the top 25 people who are leading Northeast Ohio’s tech scene. Paradigm 3.0, The Composition of Emerging Technology In Northeast Ohio, was a special insert inside Cleveland Magazine. Read the article here.

12.8.08
The Search Guru is pleased to welcome the newest member of our team, Jennifer Ward. Jen will be primarily responsible for link building for our clients. Welcome, Jen!

12.1.08
Kelly Boyer Sagert’s newest book, Encyclopedia of Extreme Sports, will be released by Greenwood Publishing Group in December 2008.

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In order for us to better track your account; you will need to enable URL tagging in your AdWords account. This will allow us to more quickly separate out organic and PPC traffic in your Google Analytics account. Please follow the directions below to activate URL tagging and tracking.

  1. Log into your AdWords account
  2. Go to “My Account”.
  3. Click on Account Preferences.

  4. Click on the word “edit” in the Tracking section.

  5. Check the box for “Destination URL Auto-tagging.”

  6. Click on “Save Changes.”
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If you have any questions about implementing this or the importance of implementing this, please contact your account manager at The Search Guru at 440-306-2418.

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Client Testimonials

The Small Business Development Center at the Kent Regional Business Alliance would like to thank Leslie Carruthers for helping our clients make the best use of their websites. Her presentation at our workshop was informative, instructional and extremely interesting. From the use of best practices to the importance of choosing the right keywords Leslie ensured that our clients were aware of all aspects involved in search engine optimization. This is one workshop which we will definitely be repeating.

– Susan Bacon, Kent State University, Small Business Administration

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