Online advertising trends: a recent eMarketer report suggests a steady increase in search based advertising.

In fact, an analysis of these online advertising trends by Online Media Daily states that marketers will actually “rely more on search marketing as many become cautious about spending and look for methods to prove that campaigns work.”

More specifically, eMarketer projects the following spending figures for paid listings, contextual text links and pay for inclusion combined:

• 2007: $8.8 billion (actual)
• 2008: $10.7 billion (estimated)
• 2009: $12.3 billion (projected)
• 2010: $13.9 billion (projected)
• 2011: $15.6 billion (projected)
• 2012: $17.7 billion (projected)
• 2013: $19.5 billion (projected)

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Hey! Thanks for attending the seminar on Internet reputation management at the SMX conference!

We have a terrific bunch of speakers and attendees at SMX, don’t we? I’m thrilled to have been able to meet some of you before and during our presentation on Internet reputation management and its ethics – but I wish that I could have spoken one-on-one to everyone here. Read an overview of our presentation at The SEM Blog.

Here’s the next best thing: post your questions and comments about Internet brand management at The Search Guru blog.

If you had a question that didn’t get answered at SMX or if you want to pursue it further – or if you want to discuss Internet brand management techniques that have worked for you and your company, we’d love to hear about it.

Thanks for posting! I hope to meet more of you at the SMX conference!