If you’re just starting a link building program or if you need to give your current program a shot in the arm, then Link Building is for you.

Co-authored by Ken McGaffin and Mark Nunney, the full title of the ebook is Link Building: How to build links to your website for SEO, traffic and response. The book, according to the authors, is “aimed at people at all levels of ability and involvement in web design, publishing and marketing.”

McGaffin and Nunney have succeeded in this goal. If you’re brand new to building links, then you’ll appreciate how the authors have, in one ebook, tied together the:

• importance of quality content
• principles behind successful link building techniques
• need to investigate and understand – and network with –
  your online community
• role that targeted keywords play in this process
• specific tips that will strengthen your link building program

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Here’s The Search Guru ebook review of The Web Content Recipe Book: 21 irresistible content ideas to wow visitors and boost your search engine optimization.

This ebook is written by multiple authors associated with Wordtracker, the professional keyword research tool; a copy of this ebook was given to us for review purposes.

The sub-title of the ebook does a great job of sharing both its scope and purpose, which is to present readers with numerous ways of writing web page content to help your company:

• engage customers
• increase online traffic
• build your business

That’s pretty straightforward – and useful stuff for anyone engaged in e-commerce today.

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Blogging for Business by Chris Garrett: discover how to build traffic and increase sales leads through business blogging.

Here at The Search Guru, we’ve always been committed to reading the most up to date info about expert search engine optimization strategies, pay per click management, social media strategies, business blogging and whatever else is relevant to bringing our clients laser effective SEO/SEM services.

Recently, we’ve been approached about writing ebook reviews, the first of which was Blogging for Business by Chris Garrett – which sounded pretty interesting to us!

Here are things that we love about Blogging for Business:

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