From the days when people gathered at night around a campfire to today’s world of high-tech social media, people love to share stories – and to hear stories from other people. It’s just part of being human – and sharing these stories bring people closer together.

In the past 20-plus years as a writer, I’ve interviewed plenty of people. In that time, I’ve noticed one consistency – that people don’t really know the value of their own stories, and that includes business success stories.

Successful business stories: a case study

Several years ago, I interviewed a man with a successful photography business who volunteered to tape school programs for free. This article was to appear in a newspaper. Norbert was clearly a kind and talented man who loved giving back to his community and, after I asked him multiple questions, he thought he’d shared all the important features of his business with me.

At the end of the call, I told Norbert I thought I detected a faint accent in his voice but then it would disappear. Was I correct? The story he told me in response was amazing. Tragic . . . but also triumphant!

Here are highlights:

• He was born to a wealthy doctor and his wife in Hungary.
• They lived in a 24-room mansion with servants taking care of their every need.
• When he was 10, Nazis captured their family and imprisoned them.
• His mother died in prison.
• Eventually, American soldiers burst into the prison and rescued them.
• A kind American soldier saw he was frightened and gave him a piece of bubble gum, something he’d never seen before.
• A family in America sponsored Norbert and his father so they could immigrate to America to begin new lives.
• His father’s medical credentials were not recognized in America so he turned to manual labor to support himself and Norbert.
• His father broke his back at work and lived the rest of his life in a nursing home.
• Norbert was 18 when that happened, a stranger in a new land, with the English language still challenging him.
• To survive, he turned to photography. He’d had a darkroom in his mansion and so he knew how to take pictures.
• And that, Norbert concluded, was that.

I was stunned. What an incredible story!

Once I found my ability to speak, I asked him if he’d simply shared his story with me as one human being to another or as an interviewee to a reporter. In other words, could I publish this story?

His response was even more startling. “You can,” he said, nonchalantly, adding, “if you think anyone would be interested.”

People really don’t always know the essence of their own successful business stories.

Norbert had lived with his own life story for so long that it just became part of him – and so he didn’t realize how astonishing it really was. The newspaper editor, though, certainly did – and he created this huge headline:

From Millions to Mayhem: the Norbert Wagner Story

Let The Search Guru help you share your own amazing business success stories – and let us contribute to your future triumphs.

You also have amazing stories to share but, in the hustle and bustle of your busy life, you may not have time to reflect upon how truly incredible your successful business stories are. Let The Search Guru help you share your stories – and boost your levels of success even higher.

Here are links to case studies of businesses that increased their success when they chose The Search Guru as their search engine optimization company:

• Bridal business case study
• Dental business case study
• Sports business case study
• Publishing/content business case study
• Retail business case study

Contact The Search Guru today to increase the number and scope of your successful business stories!

The owner of a sports protective gear company came to us with this concern: he wasn’t entirely clear on which organic search engine optimization techniques to use to reach his business goals. What he did know was that he wasn’t generating the type of traffic or conversions he felt he should be achieving.

Here’s an e-commerce business case study that demonstrates the powerful difference a professional SEO marketing team can make to your company.

Not only did The Search Guru cause an initial spike in online visibility for this retailer through the use of organic search engine optimization strategies, but the action sports company also experienced an even more impressive presence over time – a key to online success.

Take a closer look at this example of one of our many SEO case studies to see how The Search Guru accomplished this, and enabled the business to record results after two years of implementation such as:

• 502% leap in organic site visits
• 307% jump in total site visits
• 303% increase in keywords driving organic traffic
• 351% boost in visibility (as determined by the number of pages in search indexes at Google and Yahoo!)

Are these the type of results you crave for your own company? Then contact us and you can also become one of our SEO success stories.

No matter what sort of business you have, The Search Guru can likely improve your online visibility and conversions – just like we significantly benefited this unique action sports company through organic search engine optimization. Who knows! You may become the subject of our next business case study celebration.

So, email The Search Guru and let us know about your challenges and goals. It just takes a moment of your time to get started.

And, be on the lookout for more of our SEO case studies!

On a typical day, The Search Guru staff dedicates their time to “more” and “better.” How can we get more traffic to our clients’ sites? How can we get even more laser targeted traffic to them? How can we further boost conversions? sales? return on investment?

We’ve decided to take a short breather from that to share and celebrate some of our most exciting SEO success stories. Here’s the first of many:

Business case study: through organic search engine optimization and in-house SEO training, this client’s online visibility skyrocketed by 6,191%!

This award-winning bridal shop is one of the largest individual bridal salons in the country today. In 2009, the company opened an e-commerce business and needed to build awareness of and drive traffic to the site.

This is just one part of what the company president had to say after working with The Search Guru:

“You clearly know what you are doing. The team here feels empowered and, after seeing the results achieved by your optimization efforts on our behalf, we are raring to go!“

You can find more specifics about this business case study at The Search Guru website – and a few more amazing stats here:

• Total site visits improved by 503% in just one year
• Organic site visits improved by 594% in just one year
• Number of keywords driving organic traffic up by 1,705 in just one year

What could this kind of organic search engine optimization do for your company?

Do you face similar challenges? If so, email them to The Search Guru and we might share strategies and solutions in our blog and/or newsletter. Be sure to watch for more of our SEO success stories!

Professional search engine optimization results: increase targeted traffic to your web site and ramp up online conversions.

Some people like to know the ins and outs of all the SEO techniques in a winning strategy, while others only want to hear about the results. Either approach is fine – but if you are in the second group, then take a look at our search engine optimization case studies. By checking out these success stories, you can see that the proof is in the pudding – and the cash is in our clients’ registers!

Search engine optimization case studies reveal the power of expert SEO tools and strategies.

An online retailer of office furniture saw an astounding 588% increase in online conversions and sales in just four months of working with The Search Guru. Maybe you want to read the specific strategy used or maybe you just want to hear the results:

• the retailer now has top-ten positions for more than 20 different, highly relevant keywords,
• visibility (number of pages) in the major search engines has increased 60%, giving the client more opportunities for traffic and their
• overall positioning in the major search engines has increased 307%.

Hard to argue with those professional search engine optimization results! We hate to see you kick yourself over a missed opportunity to increase targeted traffic to your web site and boost online conversions, so email us or call 440.306.2418 now and let’s get growing.