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Top ten New Year’s resolutions: do they match your New Year’s resolution list?

December 30th, 2011 by Leslie

What is your New Year’s resolution list for 2012? How many of the top ten New Year’s resolutions appear on your list?

In an era where technology advances at lightning speed and pop culture icons come and go nearly as fast, it’s amazing how resolutions continue to focus on the same themes. The wish to improve in certain areas seems nearly universal.

To get a countdown of the top ten New Year’s resolutions for 2012, check out this cool presentation by Empowered Presentations.

Which of these appear on your New Year’s resolution list? What resolutions of yours don’t appear on the list – and might in fact be unique to you?

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SEO strategies 2012: focus on mobile web optimization, local & social media.

December 16th, 2011 by Leslie

Effective SEO strategies for 2012 encompass three key areas: mobile web optimization, local search engine optimization and marketing with social media.

2011 has been an interesting year in search, to say the least. One of the most important lessons of 2011, thanks to Google’s Panda algorithm, is that a site’s content must be both unique and worth reading. Sites can no longer get by with low-value content, such as pages with lists of links. Duplicate content is a big no-no, whether repeated on other pages of a site or elsewhere on the web. Now, these types of low-value pages can drag down the quality of an entire site, even if there is worthwhile content on other pages of the site.

Effective SEO strategies for 2012: Value counts big time, so either beef up or get rid of your site’s weak pages to stay in Google’s good graces.

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Happy Thanksgiving quotes: hope you enjoy these inspiring holiday sayings!

November 23rd, 2011 by Leslie

Happy Thanksgiving from all of us at The Search Guru – to all of you! Hope you enjoy these Happy Thanksgiving quotes.

We wish you a joyous and prosperous holiday season! To celebrate, here are some of our favorite Happy Thanksgiving quotes, along with a free gift for you.

“We can only be said to be alive in those moments when our hearts are conscious of our treasures.” (Thornton Wilder)

“An optimist is a person who starts a new diet on Thanksgiving Day.” (Irv Kupcinet)

“Thanksgiving Day is one day that is purely American.” (O. Henry)

“Feeling gratitude and not expressing it is like wrapping a present and not giving it.” (William Arthur Ward)

“Some complain that roses have thorns – others rejoice that thorns have roses.” (Unknown)

“Thanksgiving, after all, is a word of action.” (W. J. Cameron)

“If you want to turn your life around, try thankfulness. It will change your life mightily.” (Gerald Good)

What are some of your favorite Happy Thanksgiving quotes?

As a free gift, to express how thankful we are for all of you, here is a whitepaper on effective SEO strategies for the short- and mid-term.

Get your copy of short- and mid-term effective SEO strategies today!

SEO checklist: get search engine optimization tips for a website redesign.

August 31st, 2011 by Susan

Consult this handy SEO checklist before embarking on a website redesign to maximize your site’s effectiveness in the search engines.

Too often, when businesses decide to tackle a website redesign, they don’t consider organic search engine optimization as an essential part of the redesign process. Sure, your new site may look appealing – and looks are an important “quality signal” in the post-Panda era – but it’s also got to have SEO mojo to perform and outrank your competitors.

Apply these organic search engine optimization tips to bake SEO into your website redesign.

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Search engine optimization jobs & pay per click jobs are available. Apply now!

April 1st, 2010 by Leslie

Search engine optimization jobs and pay per click jobs available: Senior SEO Technician, PPC Manager and Social Media Services Specialist

The Search Guru team is growing. We’re a full service SEM / SEO firm serving mid to large to enterprise level firms in North America, looking for candidates for the following positions to grow our firm. The positions below may be filled individually, or one person may cover more than one. This is a great opportunity for the right people. Please share with your network if you believe you know someone who would be a good fit. All part time unless the right candidate needs full time and can cover other areas of SEM. Note the right candidates need not be local – all positions are virtual / work remote – not limited to Cleveland or Ohio.

1. SEO Technical Consulting

Looking for a heavy tech here – someone who has experience in building, testing, optimizing and reverse engineering. The right person can figure out what the site owners have done to get themselves in trouble as well as reverse engineer competitors’ strategies. They are typically developing income generating sites on the side and may do some programming. http://cleveland.craigslist.org/eng/1666671695.html

2. PPC Manager

Need a 20 hour / week person who can contribute strategically and support / develop junior PPC staffers. http://cleveland.craigslist.org/mar/1667212695.html

3. Social Media Services Strategist

This person will perform audits of clients’ Facebook pages, YouTube channels, etc. and support the link building team in generating linkbait ideas / programs for clients.

Qualified candidates may send their resumes, cover letters and salary
requirements to: Jobs@TheSearchGuru.com.