Propel traffic and sales with YouTube

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	In This Issue: Increase traffic with YouTube Target your audience by customizing YouTube Question of the month

Hello,

YouTube, the most popular Web 2.0 site in 2010 and the 5th most visited site overall, is a powerful medium to propel customers to your site. See our step by step instructions for effectively using YouTube to target your audience and increase sales!

The Search Guru shares how to get started on YouTube, from opening an account to embedding videos on your site.

You've been making great videos and now you want to share them with the world! Here are clear, step by step instructions to help you to do just that:

First, you'll need to sign up for a YouTube account. Click on "Create Account" in the top right-hand corner; note that you must be signed out of a Google account (if you have one) before you can create your YouTube account.

Find out how easy it is to upload and share your web videos to increase traffic >>

Target your audience and boost online conversions by customizing your YouTube Channel.

Now that you have purchased the perfect camera for your web videos and know how to upload videos to YouTube, the next step is to organize your YouTube Channel page. A Channel page is a web page on YouTube's site that is dedicated to your account, and the videos you upload and choose as favorites. The Channel page can be accessed at http://www.youtube.com/user/yourusernamehere.

Since the Channel page is on YouTube's site, you do not have as much control over its design as you do your own website, but there are a few ways you can adjust settings to customize your page to better address your target audience. The more customized your YouTube Channel page is, the more visitors to the site will learn about your company, which can increase web site traffic.

Discover how to personalize your YouTube Channel to effectively engage your audience >>

Make BIG things happen for your site when you contact one of our SEO experts today by calling 440-306-2418 or by emailing Results@TheSearchGuru.com.

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Question of
the Month

I sell a number of different products on my site. There are so many keywords; how do I know which to focus on?

Keyword research is the core of any solid SEO strategy. Thanks to the great quality of today's keyword research tools, you can quickly get a high-level look at possibilities for a product or service.

Here is a method for effectively and efficiently researching keywords on a large site >>

Do you have
a question for
The Search Guru?

Is there a search engine related question on your mind? Ask The Search Guru team! Send us your question and we may feature it as the question of the month. Also be sure to ask about your FREE complimentary gift session.

Click here to ask us a question

Glossary Term

Keyword Densities - the number of times keywords appear on a web page in relation to the overall word count; note that it is more important to use keywords naturally in key positions than it is to focus on keyword densities in your copy.

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