Erik Baeumlisberger – Sr. SEO Specialist

Erik Baeumlisberger has been professionally active in the areas of search engine optimization (SEO), search engine marketing (SEM) and web design since 1994. Erik has helped companies in varied industries, from healthcare to timeshare, for almost 20 years.

Erik graduated from Ringling School of Art and Design in May of 1999 with a Bachelor of Fine Arts degree in Computer Animation. He co-founded an Internet technology start-up in 2001 and worked on exciting projects for MTV’s Rock the Vote campaign and the Franchise Pictures movie Driven.

As online business needs matured, so did Erik’s skill set. In 2004, Erik transitioned from content creator to content marketer. Having accepted a new position at a direct response marketing company, Erik was given the opportunity to learn direct mail, call center operations and, most importantly, lead generation via SEO and SEM.

Erik has successfully lowered lead costs by half and doubled conversion rates for a highly competitive subset of the travel vertical. In 2008 he was invited by Google to participate in the AdWords Travel Summit, a gathering of top paid search marketers at Google’s Mountain View, CA complex.

Erik is pleased to add his skills in conversion optimization, organic search, paid search and social media marketing to the amazingly talented team at The Search Guru.