• See your site through the eyes    of the search engine spiders.
  • Get expert, actionable feedback     to make your site sell harder.

5.7.10
Plan to join us again for the Fourth Annual eMarketing Techniques Conference at Corporate College East in Cleveland, Ohio! Back by popular demand, Leslie Carruthers will participate in an Advanced SEO panel moderated by Sage Lewis of SageRock. More info coming soon!

3.25.10
The City Club of Cleveland is hosting Cleveland 2.0, a panel on Emerging Female Entrepreneurship which will include our own Leslie Carruthers. Event begins at 11:30 a.m. Cost is $15 for members and $25 for non-members. Reserve your seat now!

AdWords Qualified Professional
Untitled Document
Type the word you are looking for, select from the drop down menu or choose a letter.

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D

Looking for how to define Directory, Domain and Dead Links? Learn the definition of these words and other search marketing terms that start with the letter D.

Dead Link (Broken Link) : link that, when clicked, directs a site visitor to a web page that is not available; causes may be temporary or the page or the entire web site may no longer exist.

Description Meta Tag : descriptive meta tag text that succinctly explains the purpose of a specific web page. This tag is used by some search engines to determine page relevancy when displaying search engine results pages; using keywords in these tags is an important SEO strategy.

Directory : web site with categorical listings of businesses; large directories include the Yahoo! directory, DMOZ, Business.com and more.

DMOZ (Open Directory Project) : well respected free directory that is run by volunteers and used by Google; submitting an optimized description to DMOZ is a key SEO strategy.

Domain : URL of a web site