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1.24.12
Susan Sisler, Technical Services Manager, is celebrating her 5th anniversary with The Search Guru! Congrats, Susan!

1.18.12
Leslie Carruthers was interviewed by The Daily Northwestern about Google’s Search Plus Your World. She provided context of this new offering inside of social media and Google’s personalized search. One of the nation's most respected college newspapers, The Daily (of Northwestern University) has won dozens of regional and national awards. The Daily received 21 awards at the Illinois College Press Association's awards in February 2011. It has also received the Pacemaker Award, long-regarded as the Pulitzer of college journalism, six times in the past decade - most recently in 2010.

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AdWords Qualified Professional

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D

Looking for how to define Directory, Domain and Dead Links? Learn the definition of these words and other search marketing terms that start with the letter D.

Dead Link (Broken Link) : link that, when clicked, directs a site visitor to a web page that is not available; causes may be temporary or the page or the entire web site may no longer exist.

Description Meta Tag : descriptive meta tag text that succinctly explains the purpose of a specific web page. This tag is used by some search engines to determine page relevancy when displaying search engine results pages; using keywords in these tags is an important SEO strategy.

Directory : web site with categorical listings of businesses; large directories include the Yahoo! directory, DMOZ, Business.com and more.

DMOZ (Open Directory Project) : well respected free directory that is run by volunteers and used by Google; submitting an optimized description to DMOZ is a key SEO strategy.

Domain : URL of a web site