Search marketing maximizes existing content to drive targeted traffic, leads and increased share of market.

Case studies, once optimized by an SEO expert, showcase your best features and benefits.

MPStarFinancial.com, an invoice factoring company headquartered in Cleveland, Ohio had taken the savvy step of including success stories on their website. In addition to showcasing MP Star’s strengths, these case studies were great candidates for SEO services.

Affordable SEO starts with an SEO expert making the most of your existing content.

Early on we noticed the success stories were listed together on one page that was 935 words long. The copy lacked calls to action and a keyphrase focus. The page was not ranking anywhere in the major search engines.

Immediate search marketing opportunities identified and executed.

Search engine spiders need to "read" around 250 words per page. Anything over 500 words presents a usability problem. Moving each case study to its own page immediately produced additional ranking opportunities while improving the website's usability.

Adding a case study home page ups our search marketing flexibility and conversion rates should follow, as visitors see their situation and a resolution in the case study summaries.

Check back for the results of these affordable SEO services.

We expect great things from this strategy for MPStarFinancial.com; check back soon for the results. And, if you firm needs cash flow management assistance for growth, contact Gage Price at 800 833-3765 x 50 and tell him The Search Guru sent you.

Don't wait - let's talk about how affordable SEO services can grow your business, today.

Once our clients see what is possible from working with us, they regret waiting to begin a search marketing effort. We hate to see anyone kick themselves over missed traffic, sales and market share, so email us or call 440-306-2418 now and let's get growing.